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You Don’t Have to Accept Every Opportunity

Consider several factors when evaluating

Mike Goldberg
4 min readFeb 15, 2020
Photo by LinkedIn Sales Navigator on Unsplash

My life has been defined by the moments I chose to take the most amazing opportunities that have fallen in my lap. As a result, I’ve accepted jobs I never dreamed I’d get, found myself moving to places around the world, and taken part in experiences that never seemed possible.

Through all this, I’ve learned that you don’t have to accept every opportunity that comes your way. You need to evaluate every opportunity to make sure it’s best for you. And I’d like to show you some factors to consider.

In his book Opportunity, Eben Pagan lists the following factors for evaluating opportunities: Opportunity Cost, Return on Experience, and Return on Investment.

Opportunity Cost

The true cost of an opportunity isn’t the investment in the opportunity. It’s the loss of other opportunities you would face by picking this one. Sure this might be a good one, but would you be missing better opportunities by choosing this one?

Make sure that this opportunity is the best choice. Consider short and long term implications. Where would you be if you chose this over other opportunities? Would you be farther ahead or behind a year from now? How about 5 years? 10 years?

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Mike Goldberg
Mike Goldberg

Written by Mike Goldberg

3x Top Writer | Traveler | Real estate investor | Storyteller | Occasional columnist | I talk about personal growth and seizing opportunities.

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